Shoploop videos have the ability to convey an incredible amount of information very fast and tell users how they should feel about a product. Video's unique form of rich content that combines visuals, sound and movement, allows users to see how a product looks and feels in real life without having to go to a physical store. Shoploop content is both entertaining and inspirational; and helps users discover new products. The shopping experience is more interactive rather than just scrolling through images and reading product reviews. Shoploop helps users get product recommendations from experts in their field, who help shoppers by not only including practical tips and advice but also showing live product usage in their videos. Users can also follow their favorite creators, bookmark their favorite products and share videos with their friends and family all in one place. FAQs Tell us a little more about Shoploop videos Shoploop videos are intended to help users discover new products and provide them with the information they may find helpful to their purchasing decisions. Content creators are expected to be completely honest in their product recommendations and reviews. Creators are only expected to create videos for products that they would want to recommend to their audience on Shoploop and they are expected to demonstrate product application and usage in the videos. Ultimately the success of creators on Shoploop depends on the quality of their recommendations and reviews. Who created Shoploop? Shoploop was built by a small team in Area 120 by Google. You can email us at help@shoploop.area120.com.