At Zetta, we simplify data clarity for startups. Founded by data scientists from Loom (Atlassian), Shipt (Target), Flexport, Reverb, GoFundMe, and Tango, we understand the challenges of turning data into actionable insights. Most BI tools on the market, even those claiming to be simple, still require building complex infrastructure, expensive teams, a lot of manual effort, and still leave you guessing with no data clarity. We built Zetta to change that. At Zetta, we know that a better way is possible - we’ve incorporated all of the best practices we’ve learned during our careers in analytics to create the ultimate automated BI solution. Zetta is different from a traditional BI tool: instead of repeatedly creating individual charts, you can use our centralized metric builder to define your key metrics in one place, then re-use them everywhere. We automatically generate powerful dashboards and analysis to explore every metric in detail: no more tedious dragging and dropping or writing ad-hoc queries to answer basic questions. You can even use our natural language interface to find the answers you need without touching a single dropdown.