Decibel Insight is an award-winning set of advanced behavioral analytics tools that plugs the gap between traditional web analytics and website optimization. Born out of an idea to help clients investigate the ‘why’ behind their site performance, it is now trusted by organizations in more than 50 countries across all sectors. Through the use of innovative and easy-to-understand visualizations, Decibel Insight enables organizations of all sizes to understand the real human behavior behind their web analytics data and make meaningful improvements to optimize customer experience.