More and more companies trying to be data driven. But it’s really hard to calculate and collect all metrics in one place and get the full picture of your company. Most of these companies spend a lot of time and money on marketers, analysts and developers to set up analytics software, calculate all the needed metrics and fill in enormous spreadsheets for different time periods. We can get all of these metrics almost without integration. We found the way to bundle marketing channels and purchase data through different APIs. That allows us to calculate most metrics like MRR, CAC, LTV, Churn rate, Payment conversion, etc. and segment all of them by channels and cohorts.